Tradeshow Sales, Registration, & Convention Management for Associations
SB Expos & Events helps associations grow non-dues revenue while reducing event operating costs. We manage more than 40 tradeshows and conferences each year and partner closely with associations to deliver efficient, profitable events. We’d love to put our experience to work for you.
what we do best
Why Team with SB Expos & Events?
Since 2009, our collaborative, full-service approach has helped more than 200 associations maximize the financial impact of their events. In 2025, we generated $14.5 million in exhibit and sponsorship revenue.
With a diverse client base—from healthcare, which represents 55% of our clients, to hydropower—our broad industry experience allows us to deliver consistent, meaningful results for every partner we serve.
Get inspired by success stories
See What Others are Saying About SB
“The SB Expo & Events team went above and beyond to assist our team with maximizing Cadmium. Their thorough audit and recommendations provided us with the tools we needed to streamline workflows while enhancing the exhibitor experience. I would highly recommend them!”
“What truly sets SB apart is their ongoing support and dedication. Their team is not just a service provider; they have become an integral part of our organization's growth journey. They continue to offer guidance, mentorship, monitor our progress, and adapt strategies as needed to ensure that we stay ahead of the curve, and remain a leader in our industry.”
“Working with SB Expos & Events gave us a partner who truly understands how to align with our in-house staff and connect our teams with our local partners in Europe. It felt like we were one team working from one playbook.”
“I can’t say enough about the professionalism, work ethic, and customer service ASCP received from SB throughout the entire annual meeting. Everyone I interfaced with on the show floor raved about the service they received and commented on the friendliness of the entire SB staff. They consistently mentioned the “ease” of signing on and getting everything squared away. There was so much going on, but you were all cool under pressure, and there’s a lot to be said for levelheadedness. Your solutions were actionable and achievable. I am so thankful for the relationship we have forged and look forward to the continued partnership.”
“Exhibitors love the improvements SB Expos & Events brought to our expo. They introduced technology that made it easier for our exhibitors to pick a booth and pay for it. We're delighted with their work on our expo and know that the improvements they implemented will serve us well in the future.”
SB Expos & Events excels in delivering outstanding hybrid solutions, supported by a team of the most professional, creative, and technically skilled experts in the industry. They meticulously organize every detail, ask all the right questions, and demonstrate deep expertise with our platform, Cadmium.
"SB Expos & Events offered expert guidance during the implementation of Cadmium’s EdgeReg platform, supporting us throughout every phase of the integration and registration process. Their leadership, combined with Cadmium’s technology, ensured our hybrid annual conference was seamless and frustration-free for all attendees.”
“Working with SB Expos & Events made me realize how great this event could be!”
"SB has done an amazing job navigating our complexity. We are excited about all of the changes that you recommended.”
“ We have worked with SB Expos & Events since the Board approved the idea for our own tradeshow. Their strategy and execution skills in tradeshow management, specifically registration, have helped make our tradeshow and conference, Clean Currents™, and our policy and advocacy event, WaterPower Week, huge successes!”
"Your team’s ability to attract
a substantial number of new
exhibitors was instrumental to the success of this year’s expo. Your expertise and dedication played a vital role in elevating the event’s overall success, and we’re grateful
for the positive momentum you helped create.”